Who we are

At Graphired S.L.U., we deeply value your privacy and are committed to ensuring the confidentiality and security of the personal data of all our users who use our website.

We strictly comply with the legal provisions on data protection, in particular the General Data Protection Regulation (GDPR) of the European Union 2016/679 of 27 April 2016 and the Organic Law 3/2018 on Personal Data Protection and guarantee of digital rights.

Below, we provide you with detailed information on how we handle your personal data.

Purpose of Processing

When we collect personal data, we do so primarily for the purpose of providing the services you request and which relate to the activities carried out by Graphired. In addition, we use your information to send you periodic communications, newsletters and relevant information that we believe may be of interest to you.

In each of our data collection forms, we clearly inform you about the purpose of the processing, and request your express and informed consent before processing your data.

We recommend that you carefully read the conditions indicated in these forms before providing us with your data as a registered user of our website.

Legitimation of Processing

Graphired S.L.U is legitimized to treat the data of our users and interested parties due to the contractual relationship that regulates the provision of our services and the express consent that you provide by providing your data for the purposes previously mentioned. If you choose not to provide your information or refuse to provide it, unfortunately we will not be able to respond to your request or provide you with the service you need.

What personal data do we collect and why do we collect it?

While you visit our site we will keep track of:

• Products you have viewed: We will use them to, for example, show you the products you have recently viewed.
• Location, IP address and browser type: we will use this for purposes such as estimating taxes and shipping costs.
• Shipping address: we will ask you to provide this so that we can, for example, estimate the shipping cost before you place an order, and send you the order!

We also use cookies to keep track of cart contents as you browse our site.

Check our Cookie Policy by clicking here.

While you visit our site, we will track:

• Products you have added to the wish list: we will use it to show you and other users your favorite products and to create targeted email campaigns.
• Wish lists you have created: we will collect the wish lists you create and make them visible to the store staff.

We will also use cookies to keep track of wish list content as you browse our site.

When you purchase something from us we ask you to provide information including your name, billing address, shipping address, email address, phone number, credit/payment card details and optional additional information such as username and password.

We will use this information for purposes such as:

• Send you information about your account and order
• Respond to your requests, including refunds and complaints
• Process payments and prevent fraud
• Set up your account for our store
• Comply with any legal obligations we may have, such as tax calculations.
• Improve our store offerings
• Send you promotional messages, if you choose to receive them

If you create an account we will store your name, address, email address and phone number, which we will use for checkout and future orders.

When you contact us through the chat we ask for your name and email to start the conversation.

For sending emails we collect your email address and name.

We normally store information about you for as long as we need the information for the purposes for which we collect and use it, and we are not legally obligated to continue to store it.

We also store comments or ratings, if you choose to leave them.

Your consent may be revoked at any time.

Why do we use your personal data?

Below, we explain the legal basis that allows us to process your personal data.

1.- In fulfillment of a contractual relationship

2.- When you give us your consent.

3.- For legitimate interest of Graphired S.L.U. to show you services, products and initiatives that may interest you.

4.- Fulfillment of obligations imposed by law.

We remind you that you may revoke your consent at any time at the following address: web@graphired.com.

Non-relevant data

Graphired S.L.U warns the user that, unless there is a legally constituted representation, may not use the identity of another person or communicate their personal data. Therefore, the user must bear in mind at all times that he/she may only provide personal data corresponding to his/her own identity, and that such data must be adequate, relevant, current, accurate and truthful.

How long will we keep your data?

We will keep your personal data for the duration of the service provision relationship and as long as there is interest in continuing to receive our communications and relevant information, in accordance with current regulations. It is your responsibility to keep your information up to date and notify us of any changes. Data will be securely deleted when it is no longer required for the purposes of processing.

With whom do we share your data?

Graphired S.L.U. will only transfer your data in the indicated services and in cases provided by law.

In the case of the use of our chat, the conversations will be hosted on the servers of our provider, who takes the necessary measures to prevent loss, alteration or unauthorized access of the data. You can consult their privacy policy at: link to our provider’s privacy policy.

As for social networks, all information and content published by the user will be shared with other users of the social network, according to the nature of the service.

For messaging and newsletter delivery services, we use Mailchimp from The Rocket Science Group LLC d/b/a MailChimp, a company located in the USA. Mailchimp is adhered to the Privacy Shield(link to Privacy Shield), thus complying with the security measures required by European legislation. Therefore, the user accepts that his personal data will be stored by Mailchimp for the subscription and sending of electronic newsletters.

Safety measures

Graphired S.L.U. guarantees complete confidentiality and privacy of personal data collected, for which essential security measures have been implemented in order to prevent any alteration, loss, treatment or unauthorized access, thus ensuring the integrity and security of such data.

The User agrees to use his/her user name and password in a diligent manner, without making them available to third parties. In addition, you agree to inform the company in case of theft, loss or risk of access by third parties to your user account.